Founded in 1933 by Carl F. W. Borgward (1890–1963).

The former Borgward car manufacturing company was based in Bremen, Germany. It produced cars of four brands, which were sold to a diversified international customer base: Borgward, HansaGoliath and Lloyd. Borgward's Isabella was one of the most popular German premium models in the 1950s. The group ceased operations in 1961 and  was revived in the 21st century, with the Stuttgart-based Borgward Group AG designing and marketing cars manufactured in China. After struggling to remain solvent, it also filed for bankruptcy in 2022.

 

Headquarters Bremen, Germany 

hansa 2400 1953-1959

The Borgward Hansa 2400 was an executive six-cylinder saloon (E-segment) presented in 1951, and manufactured by the Bremen based auto-manufacturer Carl F. W. Borgward GmbH from 1952 to 1959.

The Hansa 2400 commenced production in 1952 as a large fastback saloon, its profile reminiscent of the recently introduced Hudson Super Wasp. A year later a longer-wheelbase notchback limousine version appeared.

The engine was a six-cylinder engine of 2337 cc with a claimed power output of 82 bhp  and a top speed of 150 km/h.

borgward isabella 1954-1962

The Isabella was to have been marketed as the Borgward Hansa 1500 but the Isabella name was used on test vehicles and proved popular with engineering staff and media. It was produced from 1954 to 1962.

11,150 Isabellas were produced in 1954, an early indicator that commercially this would be the most successful Borgward ever. Unfortunately, early models were afflicted by teething troubles. 

A road test at launch reported a maximum speed of 130 km/h. 

Borgward had many unsold Isabellas when it went bankrupt in 1961. By the end, 202,862 Isabellas had rolled off the Borgward production line.

p100  1959-1961

The Borgward P100 is a large four-door sedan first presented in September 1959 at the Frankfurt Motor Show, and produced between January 1960 and July 1961.

The straight-6 2240 cc engine derived from that fitted in earlier Borgward six-cylinder sedans, of which the most recent had been the Borgward Hansa 2400 Pullman. Performance figures included a power output of 100 bhp and a maximum speed of around 161 km/h.

The design featured the ponton, three-box design pioneered by Borgward in 1949, but now filled out to the relatively angular corners, reminiscent of the style being popularised by Pininfarina.

1919-1939

1939-1945

1945-1961

2005-2022